SUÁREZ-TOMALÁ, G.; COCHEA-PANCHANA, G. Political Marketing 2.0: Storytelling strategies through Tik Tok of two candidates for president of Ecuador 2021. Revista Científica Arbitrada de Investigación en Comunicación, Marketing y Empresa REICOMUNICAR. ISSN 2737-6354., [S. l.], v. 5, n. 9, p. 118-135, 2022. Disponível em: https://www.reicomunicar.org/index.php/reicomunicar/article/view/57. Acesso em: 18 sep. 2026.